WHAT: This sulfate free, ultra-mild cleanser protects color’s integrity and prolongs vibrancy and brilliance with our very own Color Preserving Complex, designed to prevent fading and eliminate color washout.
WHO: Anyone who colors his or her hair.
WHEN: Every time you shampoo to help preserve hair color.
HOW: Wet hair, lather and rinse thoroughly. To seal color and add shine, follow with Color Minded Conditioner.

WHAT: A moisture whip so rich, it moonlights as a masque. Prevents color fading with the highest concentration of our very own Color Preserving Complex. Prolongs hair’s vibrancy and brilliance while providing lightweight, yet deep conditioning.
WHO: Anyone who colors his or her hair.
WHEN: Every time you wash your hair, following Color Minded Shampoo.
HOW: After cleansing with Color Minded Shampoo, smooth through hair. Leave a minute or two and rinse. For a deeper weekly treatment, use as a masque and leave in for up to 10 minutes before rinsing.

KEY INGREDIENTS

• Color Preserving Complex two-polymer technology helps to seal hair to prevent washout and fade
• Free of sulfates