Aveda be curly™

Gentle cleansing and conditioning enhances curl, combats frizz and boosts shine on curly or wavy hair.

Our 4-step curl perfecting system dramatically reduces frizz and defines curl up to 57%*.

  • be curly™ shampoo
  • be curly™ conditioner
  • be curly™ curl enhancer
  • be curly™ style-prep™

be curly™ shampoo and conditioner

  • Part of our 4-step curl perfecting system that dramatically reduces frizz and defines curl up to 57%*
  • Wheat protein and organic aloe blend expands when hair is wet and retracts when dry to enhance curl or wave
  • A refreshing citrus aroma with certified organic lime, lemon, bergamot, orange and other pure plant and flower essences

*Use of the 4-step be curly™ System vs. untreated hair.